Latest News Axios Local, Amazon Indoor Maps, GEICO Not 'Near Me' Cox Buys Axios for Local News Axios, the digital news site delivering journalism via bulleted lists has sold itself to Cox Enterprises for $525 million. Axios' 2022 revenues are projected
Recent Analysis Google Cuts Off Reviews for Reproductive Care Clinics Google has shut down new reviews for Planned Parenthood and other reproductive healthcare businesses. The action raises a number of unanswered questions.
Newest Conversation EP 76 - Shopify invests in email, End of location intelligence, E-commerce not eating retail, it is retail Shopify invests in Klaviyo for increased enterprise appeal, The golden era of hyper detailed location data intelligence is coming to an end, At Covid start E-commerce was eating retail, turns out it is retail and retail is ecommerce
Twitter Location Spotlight, B2B Voice, Missed Social CX Twitter 'Location Spotlight' Rolls Out Last April Twitter launched what amounts to a GMB/GBP profile on its platform for selected businesses with physical locations. Called "Location Spotlight," it's now
Brand Beats, LSA Spam Deets, Mobile-Desktop Divergence Brand Beats Performance Marketing Whether or not we're in a recession, many marketers are acting like it. Tech companies are laying people off and marketing budgets are tightening. However, a
Location Data RIP?, TikTok v. Google (Again), Creepy Connected Cars The End of 'Location Intelligence'? The era of precise mobile-location data, which spawned numerous "location intelligence" vendors (e.g., Foursquare) may be coming to a close. For the past decade
'White Pages' Websites Losing Search Visibility As privacy concerns have grown, personal data websites, often built on exploitation and deception, have seen their Google rankings fall dramatically.
Digital Agencies Form Coalition to Support Reproductive Rights Doing the right thing is also good business.
A Look at Google Local Results without 'Self-Preferencing' What would Google local search results look like if Google couldn't put the Local 3-Pack at the top of search results? A recently discovered test may give us a clue.