Twitter 'Location Spotlight' Rolls Out Last April Twitter launched what amounts to a GMB/GBP profile on its platform for selected businesses with physical locations. Called "Location Spotlight," it's now

Brand Beats Performance Marketing Whether or not we're in a recession, many marketers are acting like it. Tech companies are laying people off and marketing budgets are tightening. However, a

The End of 'Location Intelligence'?   The era of precise mobile-location data, which spawned numerous "location intelligence" vendors (e.g., Foursquare) may be coming to a close. For the past decade

As privacy concerns have grown, personal data websites, often built on exploitation and deception, have seen their Google rankings fall dramatically.

Doing the right thing is also good business.

What would Google local search results look like if Google couldn't put the Local 3-Pack at the top of search results? A recently discovered test may give us a clue.